You will never be able to maximize the value your customer receives from what you sell until you see yourself as a sales leader.
Sales leaders are confident and are comfortable in asking what others would view as tough questions. When you create maximum value, you can achieve maximum revenue.
Watch this two-minute video, as I share a situation from my own business about helping the customer see more value:
How confident are you when talking with your customers? Confidence comes from believing you can help the other person. When you see results in others from what you’ve provided, it fuels your confidence.
Confidence in a conversation is a two-way street. As one party exhibits more confidence, it’s only natural for the other party to exhibit more, too. The more confident everyone is, the deeper the conversation and the greater the ability to uncover new levels of value.
Sales leadership is not a title. It’s