How Well Do You Understand Your Business?

You’re being challenged every day as a business owner or business leader.  There is never enough time in the day to complete what you know you need to.  I’m no different.
Below are 5 questions I ask myself and I ask my clients regularly.   If you’re like most people, it will be hard to say you have definitive answers for more than a couple of them.
1. What is the “value of the value” I provide my customers? How do I know this to be true?
When I say “value,” I mean, “How does what I provide my customers help them?” The value is not your cost. It’s the benefit the customer receives.  Knowing this is key, as it allows you to understand who you need to be prospecting and where you can be of the most benefit.
2. What is the % of business I get that is a result of my salespeople creating the opportunity with the customer