How much of a rainmaker are you, or are you more like a rain barrel? Rainmakers own their destiny and set their own course. Rain barrels depend on others to feed them. Sales is about being a rainmaker. Let marketing be the rain barrel, because you don’t have time to waste on being one.
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Rainmakers are the ones who go out and make it happen with customers that others didn’t see the potential in. How do they do it? It is easier than you might think. You just have to commit to seeing your role as the rainmaker.
Rainmakers are about creating incremental opportunities. They never hesitate to pick up the phone and engage the prospect. When the prospect declines a meeting, the prospect doesn’t give up. They come back with another question, another value statement