The answer is far more than you realize! The vast majority of salespeople are unsuccessful because they do not contact their prospects enough. Every salesperson struggles with getting great leads. The problem is most salespeople don’t know what to do with a great lead after they get it. Frankly, it reminds me of a dog chasing after a car. I’ve always wondered- what would they do if they actually did catch the car?
Check out my video where I share a number of additional insights:
We have to remember that sales is about interrupting people. I doubt you had anyone wake up this morning excited to know that you might call them. Prospecting is about interrupting; that’s the big issue salespeople must get over. The salesperson makes a couple of calls, but the prospect doesn’t respond. Quickly, the salesperson makes the conclusion that the prospects aren’t interested. Big mistake!
Why should the prospect
