“How I Work”: Rachel Martinez, Content Marketing Manager at Skilljar #HowIWork

By Matt Heinz, President of Heinz Marketing  
“How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series.
Every Thursday we feature a new B2B sales, marketing or business leader here answering what have become our standard “How I Work” questions.  You can catch up on everyone we’ve featured thus far in the “How I Work” series here. 
This week I’m pleased to feature Rachel Martinez, Content Manager at Skilljar.  Rachel manages the Skilljar marketing editorial calendar and writes both short-form and long-form content for effective lead generation.  She describes herself as creative, curious, and open-minded.  In her free time, she likes trying new recipes and going to different restaurants in the area with a goal to find a favorite in each category, so if someone says they’re in the mood for XYZ, she’ll know exactly where to take them. She is inspired by reading — everything from blog