By Matt Heinz, President of Heinz Marketing
“How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series, over the last few years several sales experts (including Anthony Iannarino, Dave Brock and Trish Bertuzzi) participated in our own series.
Each Thursday, we feature a new B2B sales, marketing or business leader here answering what have become the standard “How I Work” questions (recently updated). You can catch up on everyone we’ve featured thus far in the “How I Work” series here.
This week I’m excited to feature Jon Ferrara, CEO of Nimble and one of the pioneers of the CRM category. Jon co-founded Goldmine back in 1989 before CRM was even really a thing, and continues to be a thought leader and innovator spanning B2B sales & marketing.
He has a degree in computer science, has studied photography and loves to cook. Here, in his own words, is how he gets stuff