How Do I Use Email to Prospect?

How effective are your emails? You want to think that the email you just wrote is perfect and sending it out to 100 prospects will result in at least 90 meetings. If this is you, there’s no need for you to read any further; however, I suspect this is not your case, so let me share my techniques for using email to prospect.
Watch my video to learn how to use email to prospect:
 
 
Use email as simply one of your contacting tools. Email works best when it’s used alongside the telephone and other methods of communication. Just because email is easy to use and you can send out a lot of emails quickly does not mean it is the only method you should rely on. Remember that email must be of value to the prospect; it’s not all about you! Your prospect did not wake up this morning thinking about how