Heinz Marketing Turns 10: A Thousand Thank You’s (and 10 Lessons)

Heinz Marketing is now officially ten years old.  What started as just me with a laptop and a bus pass on November 24th 2008 has lasted longer, grown bigger and had a greater impact than I could have ever hoped for or imagined.
To think back at what has been both exciting and terrifying brings a combination of smiles, laughter, pain, tears and a massive amount of gratitude.
Ten years ago, you might remember, was just a few weeks after the stock market tanked us into a mini-recession.  My wife was also pregnant with our first child.  So, of course, I quit my job (and benefits) and decided to go out on my own.
But my wife was also my greatest cheerleader.  In those early days I think she had more confidence in me than I did myself.  We did have back-up plans in case things didn’t work out, but she believed in