• Skip to main content
  • Skip to footer

Top Sales World - inspiring the global sales community

  • Home
  • About
  • Contributors
  • Top Sales Books
    • Submit a Sales or Marketing Book 2025
    • Top Sales Books 2024
    • Top Sales Books 2023
  • JF Initiatives
    • Top Sales Articles
    • Top Sales Awards
    • Top Sales Futurists
    • Top Sales Leadership
    • Top Sales Magazine
    • Top Sales Library
  • Media Pack

Guest Blog: How to Engage Customers with Your Brand

Shep Hyken - 4 October 2019

This week we feature an article by Dwayne Charrington who writes about how to engage your customers in personalized, meaningful, and relevant ways.
What is most important for any business today? Customers, employees, lead generation, or profit. Well, the best answer is customer engagement.
No business can survive without engaging its customers. These are not only customers but brand loyals. Brand loyals are willing to spend more and have more trust in you than other brands. They refer other customers like them to your business. Thus, you don’t have to make more efforts to find new customers.
Finding new customers is, of course, costlier when compared to retaining the existing ones. Customer engagement guarantees business growth and success.
In 2020, customer experience will overtake price and product quality as the key brand differentiator. Smart businesses are now turning their heads to customer engagement platforms. An effective customer engagement platform allows you to reward your

Footer

Follow Us

  • LinkedIn
  • Twitter

Our Partners

Sandler
Assessments 24x7
Integrity Solutions
Kristie K. Jones
Kurlan & Assocs
Membrain
Mereo
Women SalesPro
Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy

© Copyright 2010 - 2025 topsalesworld.com · All Rights Reserved · Contact· Privacy Policy · A JF Initiative