Five Ways To ROCK Your 2021 Sales Kickoff
leadershipteam
Fri, 12/04/2020 – 11:03
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I’m a big fan of sales kickoffs. As a former vice president of sales, I learned that well-conducted sales kickoff meetings make you money—they don’t cost you money.
What?
Sure, there are visible costs to conducting an effective meeting. They can include hiring an event management company, investing in technology tools in order to run a virtual meeting, hiring speakers, and investing time in planning and execution.
But what often is missing from the profit-and-loss statement is the invisible revenue, the upside of conducting sales kickoffs, such as:
The teamwork and retention of top sales producers that feel proud and excited to be part of the company.
The piece of advice and mentoring shared by a veteran with a newbie that makes a difference in the latter’s ability to open