Does Your Sales Pipeline Need to Attend Weight Watchers?
leadershipteam
Thu, 08/27/2020 – 15:50
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As I watched a commercial for Weight Watchers, a popular weight loss program, I realized that losing weight is similar to effective prospecting and selling.
Weight-loss programs focus on what you put into your mouth to ensure you achieve your desired goal of losing pounds.
Great salespeople focus on what prospects they put into their pipeline to achieve the desired goal of consistent revenue.
But, despite all the great advice, training and tech tools, I still hear way too often that sales pipelines are:
Fat and full of unqualified opportunities OR
Skinny with too few opportunities.
Here’s three selling tips to build big (not fat), qualified sales pipelines.
#1. Are you the problem? Yes, I’m talking to you Ms. or Mr. sales manager. Sales managers measure, recognize and reward their