Does Your Sales Organization Need More Data or Real Change?
leadershipteam
Wed, 01/15/2020 – 15:37
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Salesforce published its second edition of the ”State of Sales,” featuring insights from over 3,100 sales professionals. There is great information throughout the report, and a couple of data points caught my attention.
The first was that 60% of professional salespeople report that collaborative selling has increased productivity by more than 25%. And more than 52% say this approach increased their sales pipeline. Why? Because the customer enjoyed a better experience, as everyone at the company was aligned and informed about their goals and objectives.
Also, 73% percent of consumers shared that they are likely to switch brands if a company doesn’t provide consistent levels of service.
Great information — but it’s time for that good old reality check.
Most sales organizations will not meet these