Do Women in Sales Really Lack Self-Confidence?

Don’t believe everything you hear about women.
Women don’t speak up, don’t apply for jobs unless they meet 100 percent of the requirements, go unnoticed, and lack confidence. That’s why more of us haven’t broken through the glass ceiling yet. At least that’s what we’ve read in article after article. I’ve even written about how women in sales lack confidence.
You know the adage—if we hear something often enough, we believe it. (Nevermore) I’m also reminded of this quote by Edgar Allan Poe: “Believe nothing you hear, and only one half that you see.”
Well, women’s lack of confidence is a myth, according to several recent studies. But new research shows that confidence doesn’t have the same power for women as it does for men.
Confidence Isn’t the Problem for Women in Sales 
To further dispel the “confidence gap” myth, Laura Guillen of ESMT Berlin, Margarita Mayo of IE Business School, and Natalia Karelaia of