Customer Service Training Is Not What You Think It Is

Many companies have a great focus on providing an excellent or, as I like to call it, amazing customer service experience.
They do customer service training during the onboarding process. Once every year or so, they have some type of refresher. Good for them, but there’s more to it than just that and it’s easier than you think.
Communication is a big part of keeping the “magic” going, and to do that you must consider ongoing training. By ongoing training—and this is important—I’m not referring to pulling everyone away from their normal responsibilities for a half-day or full-day (or more) once a month or once a quarter—although some companies do that. (Applause for those that do!) However, the key to sustaining this type of training can be as simple as constant reminders and reinforcement. That could mean a few minutes each week.
Customer service training doesn’t have to be so formal. Consider a