B2B Reads: Social Media Decline, Competitors, and The Call of the Machine

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
Millennials and Gen Z Are Using Social Media Less: Here’s How to Earn Their Attention and Loyalty Now
Social media use is declining, so what does this mean for digital marketers? Thanks for your thoughts, Julia McCoy.
What Mistakes Do Companies Often Make When Dealing With Competitors?
A great look at how to think about your business’s competition. Thanks for your insight, Tiffani Bova.
HBR Survey Shows Sales and Marketing Efforts Accelerate Through AI
A look at how AI can make a difference in your marketing efforts. Thanks, Tim White.
The Step-by-Step Guide to Solving Your Landing Page Problems
A step-by-step guide to solving your specific and contextual landing page problems. Thanks for