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B2B Reads: Fat Sales Pipelines, Referral Culture, and Micro-Moments

Matt Heinz - 15 September 2018

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
Guts, Gall, and Good Luck: What It Takes To Be An Entrepreneur
What are the ingredients that make an entrepreneur successful? Here’s a look at some stories of some great entrepreneurs. Thanks, Sean Silverthorne.
3 Secrets to Boost Your Sales Productivity
A look at some things you can do to boost your sales productivity. Who doesn’t want that? Thanks for the tips, Mike Schultz.
The Fat Sales Pipeline vs. the Narrow Pipeline: Which is Better?
Bigger isn’t always better. Here’s a look at why it’s better to have a narrower pipeline. Thanks for your thoughts, Mark Hunter.
Demand Generation’s Problem with Content Marketing Evangelism
Does demand generation get the short end of the

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