B2B Reads: COVID Recession, Influencer Strategy, and MarTech Tools

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
Your B2B Influencer Strategy: How to Get it Right
Having an influencer strategy plays out well on most social platforms, but it can also be valuable in the B2B world. Thanks for your thoughts, Kineta Kelsall.
The Social Networks Used Most by B2B Marketers
Looks like LinkedIn is on the top of the social network pyramid for B2B marketers, and delivers the most engagement. Thanks for the article, Ayaz Nanji.
What Happens If You Become A Director Without Being A Manager First?
A look at what can happen when you skip the introductory level of being a line manager and go straight to a director title. Thanks for your insight, Lara