B2B Reads: Consultative Selling, Mood Marketing, and the Sales Flywheel

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In Praise Of Pushy Sales People
Sometimes being pushy salesperson has its advantages. Thanks for your thoughts, David Brock.
Consultative Selling May Not Mean What You Think It Means
Some people believe consultative selling means a soft approach, but really it’s just the ability to consult. Great article, Anthony Iannarino.
13 Common Email Marketing Mistakes to Avoid
Despite the growth of digital tactics, such as social media and blogging, email marketing continues to rank as an indispensable channel for any successful content strategy. Here are some mistakes to avoid. Thanks for your insight, Erika Taylor Montgomery.
Replacing the Sales Funnel with the Sales Flywheel
Has the sales funnel died off? Maybe it’s time