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Are Your Prospects Thinking About You?

Meridith Elliott Powell - 26 January 2019

Since you arrived at the office this morning, while you were pouring your first cup of coffee, or leading that morning sales huddle; your customers have already started the sales process without you.
Right now, your customers and your best prospects, they are online browsing the internet for the next product they are going to buy. They are heading to an industry conference or community meeting where they will engage their peers in conversations about whom to work with and why. Then they will read Google reviews and articles in trade magazines looking for what products are hot, and who is getting the best reviews.
Out of Mind or Top of Mind, Which One Are You?
So if your name is not popping up, if you are not the sales professional they are reading and hearing about, then guess what? You’re already behind in the sales process. By the time you knock on

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