Apply Supply Chain Thinking to Your Sales Strategy and Process

A New Video for The Modern Seller
Welcome back to the new Modern Seller video series. Each week, I’m sharing strategies that you can put into practice as either a sales professional or sales leader. The series is a great companion to the book, The Modern Seller, which is available on Amazon and Audible.
In previous videos, I covered sales agility. For the current set, I’m covering how modern sellers are entrepreneurial.
This video is about something few sellers consider. How to apply supply chain thinking to your sales strategy and process.
So, why supply chain? Underlying any successful organization are the systems to support it. Likewise, modern business environments and buyers require us to take a long view of the whole ecosystem. Supply chain approaches help us do that.
Today I’ll share two types of maps you can use to visualize your sales supply chain.
The first map is of your end-to-end sales process.
The second