Love in Business
Doing What You Love in the Service of Customers Who Love What You Do
Shep Hyken interviews Steve Farber. They discuss how to implement love into every aspect of your business to drive customer success.
The Interview with Steve Farber:
Even if you love what you do, there will still be days that feel like work. You must do the necessary things you dislike in order to be able to do the things you love in your business. Doing only what you love is called retirement—but you don’t necessarily need to be retired to feel this way.
Societally, we are unaccustomed to using the words “love” and “business” in the same sentence. Using the word “love” in relation to business raises the standards and expectations in a way that promotes positive growth. However, you shouldn’t use this verbiage if you don’t intend to follow through with it; if you talk