Simple is Transformative in the Customer Experience
Revolutionizing Communication So It’s Personalized, Secure, and Effortless
Shep Hyken interviews Matt Gillin. They discuss the secrets of driving customer loyalty and a good customer experience (CX). Here’s a hint: it’s all in providing a secure, personalized, and frictionless channel of communication.
Top Takeaways:
The biggest challenge facing business today is how to more effectively engage and connect with customers. Companies must find innovative solutions if they hope to overcome this obstacle and find success.
Every organization’s goal should be to get their customers to say, “Wow, thank you!” Customers expect this now more than ever before in addition to a more personalized experience.
The best way to connect and engage with customers is through a channel that is personalized, on-demand, secure, and most importantly, frictionless. If your customer’s experience is not easy, they will not remain loyal to you or your brand.
A technical advantage alone is
