Each week I read a number of customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comment about each article and would like to hear what you think too.
What do Gen Z shoppers really want? by Mike Roberts
(Retail Customer Experience) Mike Roberts, chief creative officer at Green Room Design, a brand and retail consultancy, maps out what Gen Z consumers are all about and the experience design innovations that connect them as humans and individuals.
My Comment: If you wanted to know more about Gen Z and what they want and expect from the people they do business with, then this is a great article to read. As of last year, 32% of the population was Gen Z and they made up 24% of the workforce. With $44 billion in spending – and that’s just in the US