Each week I read a number of customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comment about each article and would like to hear what you think too.
8 Tips for Improving Social Media Customer Service by Fara Haron
(Smart Customer Service) The quickly evolving social media landscape has forced companies to work harder to maintain a positive customer experience, as 83 percent of people have higher digital customer service expectations than they did last year.
My Comment: Companies are using social media customer care/service to increase loyalty and gain market share. If you’re not already strong in the area of social customer care, this article will help you get started. If you are, this will give you some reminders to consider.
What a French Creole Cooking Term Can Teach Us About Customer Loyalty by Josh Linkner
(Josh Linkner) After finishing an incredible