3 Ways to Improve Interaction on Virtual Sales Calls

Are you having trouble getting customers to respond and interact when on a virtual call?! The problem is that virtual audiences tend to be more passive – engaging less and observing more.
Here are three quick and easy tips that will really change the level and amount of responsiveness you get from customers when leading a sales call.
Virtual Engagement Tip #1: Pause. Pause. Pause!
It’s time that we, as salespeople, finally embrace the uncomfortable silences! Cringe-worthy, I know, just bear with me.
When on a virtual call, it is imperative that you pause much longer than feels comfortable following a question asked. Here’s why – People need to, one, hear the question and, two, have the time to then process what has been asked of them. Most importantly, if/when there are multiple people on the call, a customer must often consider whether to leave the question to their fellow attendees or answer