3 Selling Characteristics for the Age of Covid, Politics and Recession

This is a longer article than usual and includes many links to related articles so grab a snack and a beverage, settle in, and stay with me.  It will be worth it because I know I’m going to get you fired up.
In the first 1,825 of articles from my fourteen years of Blogging, only 21, or less than 1%, mentioned politics.  When I do use political examples I refrain from lecturing, don’t take sides, and use what is taking place as a metaphor for sales.  I found that by remaining objective and using current political events as examples of effective and ineffective selling, I receive minimal negative feedback and most comes in the form of emails taking a side and lecturing me about what they think are my political views.  They are usually wrong but they won’t be wrong after this article!