20 Ways To Create An Amazing Customer Service Experience In 2020 (Part One)

With all the focus on how technology—including AI, data, personalization and more—can drive a better customer experience, I wanted to shift my focus back to basics. To this end, I recently published an article in Forbes about ways to create an amazing customer experience in 2020, and I thought it would be enjoyed by our Shepard Letter subscribers as well. It was quite long, so I decided to split it into two parts. If you want to read all twenty right away, you can do so here. Here are the first ten of twenty ideas as to how you can up your customer service game in 2020.
Stay in touch. Too often companies focus all their efforts on acquiring new customers instead of keeping existing customers. Don’t forget about your “sold” customers—stay in touch on a (somewhat) regular basis. Depending on the type of business, it may be as infrequent as once