I was in the basement of our home looking for something when I saw it. It moved left to right, low, between the stored Christmas trees. I took another look and this time it moved right to left. Each time I moved, it moved. I breathed a sigh of relief when I realized it wasn’t a critter but a shadow that I was casting.
I saw something that simply wasn’t there. A figment of my imagination. You could even call it a hallucination.
Salespeople frequently have hallucinations where they think there is something there, like a great opportunity, and in reality, there isn’t anything there. Not even close. And then there are the salespeople who don’t see an opportunity when there is actually a great one hiding in plain site.
Let’s talk about the many reasons that these scenarios occur.