A unique location dedicated exclusively to the profession of sales and our primary objective from day one, has been to redefine the parameters governing sales team performance. Our contributors have been carefully chosen and each one brings a unique element of expertise and experience, which allows us to provide a constant supply of “best of breed” resources, all refreshed daily.

JF Initiatives remains totally committed to continually raising the bar in terms of sales team performance by delivering world ­class resources, which are freely accessible to everyone, everywhere.

Featured Books

The Sales Multiplier Formula: Simple Strategies to Multiply Your Sales by 4.68X Kindle Edition

Shawn Casemore

The biggest challenge most companies face today is that they use transactional selling. They push their sales team to consistently hunt for new sales opportunities rather than focus on increasing their total customer sale value through a predictable and repeatable [ More Here ]

Customer Improvement Selling

Katarina Coppé

Customer Improvement Selling: Unlocking Commercial Potential in Technical Experts provides technical experts with a clear rationale and practical strategies to unlock their commercial potential. In my book, I provide Insights from behavioural science, commercial best practices and my own international [ More Here ]

Flexible Leadership: Navigate Uncertainty and Lead with Confidence

Kevin Eikenberry

Become a more flexible leader in today’s unpredictable world with a revolutionary approach to applying leadership skills—while remaining steadfast in proven principles and your values. Despite the billions of dollars invested every year into leadership development, leaders aren’t collectively becoming [ More Here ]

Featured Contributors

Kristie Jones

Kristie is the go-to expert for SaaS and small business Founders wanting to build, grow, or scale their Sales and Customer Success teams. She started Sales Acceleration Group in 2016 ... [More Here ]

Shep Hyken

Shep Hyken is a customer service and experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal bestselling author and ... [More Here ]

Dave Kurlan

Dave Kurlan is a top-rated key-note speaker, best-selling author, successful entrepreneur, and sales development industry pioneer. Dave is the founder and Senior Advisor at Objective Management Group,  (OMG), the world-leader ... [More Here ]

Latest Interviews, Videos & Podcasts

Overcoming Resistance to Change – Remarkable TV

Kevin Eikenberry

People ask me all the time, “Kevin, how can I overcome resistance to change?” That question comes up so often because many leaders see resistance as a bad thing — [ Watch Here ]

The One Sales Metric to Rule Them All

Colleen Francis

You can’t manage what you don’t measure—but measuring the wrong things is worse. I was on a call with the prospect today, and he asked me about vanity metrics. And [ Watch Here ]

Why Human Skills Still Win in the Age of AI

Mark Hunter

The Marketplace has changed—have you? The way we sell has changed dramatically. Technology is reshaping conversations, and buyers no longer respond the way they used to. Mark Hunter, host of [ Listen Here ]

Where in the World will you go today?