Establishing and re-establishing a competitive advantage is at the heart of what business leadership focuses on. In any given industry there can be dozens, sometimes hundreds, of competitors all vying for the same consumers. Writer Gregg Baron addresses what he believes should remain a fixture of every organization’s focus: establishing a culture that delivers high-value experiences. Gregg contends that company cultures focused on creating these high-value experiences will not only retain existing clients with substantially greater success, but will also position themselves for luring new clients away from competitors lacking this focus.
Competitive Advantage – A Culture Focused on High-Value Experiences
by Gregg Baron
Things move fast in the environment you have staked your reputation on. You and your team(s) are frequently juggling multiple competing priorities, working to avoid distractions with new problems to solve and opportunities to capture. At the speed of your business, do your people ever lose sight of what
