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Do You Mean Business? Technical/Non-Technical Collaboration, Business Development and You

Do You Mean Business? Technical/Non-Technical Collaboration, Business Development and You by Babette Ten Haken

In Do YOU Mean Business? Technical/Non-Technical Collaboration, Business Development and YOU, Babette Ten Haken, consultant and founder of the renowned blog, Sales Aerobics for EngineersĀ®, shows you how to:

  • Liberate yourself from the status quo of discipline-driven mindsets
  • Develop the ability to simultaneously translate technical as well as non-technical information to
    colleagues and customers
  • Understand how your functional role – not your job description – allows you to positively impact business development, even if you are a technical expert
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