A unique location dedicated exclusively to the profession of sales and our primary objective from day one, has been to redefine the parameters governing sales team performance. Our contributors have been carefully chosen and each one brings a unique element of expertise and experience, which allows us to provide a constant supply of “best of breed” resources, all refreshed daily.

JF Initiatives remains totally committed to continually raising the bar in terms of sales team performance by delivering world ­class resources, which are freely accessible to everyone, everywhere.

Featured Books

Relationship Selling: Managing Human Connections as Sales Assets

Jim Cathcart and Victor Antonio

Relationships should be considered as Assets and managed accordingly. When you establish a connection with someone, sustain it and become their preferred provider. All businesses reach out to make contact and get a sale, but only the best treat them [ More Here ]

Listen to Sell: How Your Mindset, Skillset, and Human Connections Unlock Sales Performance

Mike Esterday & Derek Roberts

You can’t sell without listening to your customers―and yourself. In Listen to Sell, sales coaches Mike Esterday and Derek Roberts draw on their decades of industry experience to reveal the conversations, mindset, and skillset needed to amplify your sales confidence [ More Here ]

Selling Your Way IN: The Playbook for Setting Your Income and Owning Your Life

Kristie Jones

Selling Your Way IN empowers those who want to go from a job with a set income to a sales career where they set their own income and own their lives.  Applying the principles in Selling Your Way IN will ensure readers reach [ More Here ]

Featured Contributors

Kristie Jones

Kristie is the go-to expert for SaaS and small business Founders wanting to build, grow, or scale their Sales and Customer Success teams. She started Sales Acceleration Group in 2016 ... [More Here ]

Shep Hyken

Shep Hyken is a customer service and experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal bestselling author and ... [More Here ]

Mark Hunter

Author of "High-Profit Prospecting" and "High-Profit Selling," Mark helps companies identify better prospects, close more sales and profitably build more long-term customer relationships. He is known for his energetic presentation style and ability ... [More Here ]

Latest Interviews, Videos & Podcasts

Cultivating a Culture of Value Creation with Alan Versteeg

Paul Fuller at Membrain

Join us as we welcome back Alan McGuire, the Founder/CEO of ESI to discuss the evolving trends in B2B sales, focusing on talent strategy and the nuanced distinction between training [ Listen Here ]

Video: 3 Steps to Learning a New Sales Skill

Amy Franko

Whether you’re learning a brand-new sales skill or refining an advanced technique, the journey to mastery typically unfolds in three distinct phases: awareness, application, and integration. Each phase builds upon the last, [ Watch Here ]

How to Create a “We’re Hitting Quota” Sales Culture

Colleen Stanley

Some of your best salespeople are self-directed, highly motivated, and consistently hitting their quotas. Great, right? Not so fast. The challenge with this scenario is that a few rock stars—or [ Watch Here ]

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