Sales managers, especially frontline sales managers, occupy a highly demanding and complex role and a key position within any sales organization. Just think about their average span of control, and the huge impact they have on their salespeople. Sales managers are salespeople’s frame of reference. That means enabling your sales managers adequately should be as important as enabling your salespeople? It should. But it is not the case.
In our first CSO Insights 2017 Sales Manager Enablement Report, we provide background, data, analysis, ideas, and proven concepts to help you develop and implement a holistic sales manager enablement program designed to move the needle in a scalable and sustainable manner.
About Tamara Schenk:
Tamara Schenk has become a significant voice in the global sales space, and since joining CSO Insights as research director she also has developed as a much-sought-after speaker on the conference circuit. Tamara is a highly experienced sales business and enablement leader, a creative, innovative and passionate executive, and she still finds time to post regularly to her extremely popular blog, “Sales Enablement Perspectives.” Visit:www.