Where is sales enablement heading? Is it just another word for sales training, or for sales content? What’s sales enablement’s real scope? Do we have to equip sales managers as well? And if yes, how? What’s the role of technology? And, always important, where should sales enablement be in the organization? What are effective strategies to make sales enablement successful? And, by the way, how do we measure sales enablement success? This is going to be such an interesting debate.