Please note that this article first appeared in Top Sales Magazine July 2020 and is written by Frank Cespedes and David Hoffield. Cascading … [Read more...] about Reframing Value in a Crisis
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From Employee to Entrepreneur – with Metaphors
Octavio Urzúa is CEO Osoji Robotics, based in Chile with offices in the U.S. and Japan. He wrote to tell me how he has used metaphors … [Read more...] about From Employee to Entrepreneur – with Metaphors
Two Days to Free Webinar
Everyone talks about the importance of telling stories while you sell (including me – see recent blog), but did you realize that the ultimate … [Read more...] about Two Days to Free Webinar
5 Top Customer Service Articles For the Week of September 14, 2020
Each week I read a number of customer service and customer experience articles from various resources. Here are my top five picks from last week. I … [Read more...] about 5 Top Customer Service Articles For the Week of September 14, 2020
Honing Your Remote Selling Abilities
Has your team started honing their remote selling abilities? That is, are you and your sales team prepared for the inevitable … [Read more...] about Honing Your Remote Selling Abilities
What’s in a Name? Everything.
Quick! Imagine you have to come up with a catchy name for a project and website whose mission is to expose false political information online. … [Read more...] about What’s in a Name? Everything.